Written in a simple, straightforward style this text makes extensive use of practical business examples to present the basic statistical techniques, that are useful for preparing individual business forecasts and long-range plans. For undergraduate- or graduate-level courses in Business Forecasting, found in Decision Science or Economic departments. The goal is to present basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. Written in a simple, straightforward style and making extensive use of practical business examples, the new edition includes numerous new problems, examples, data sets, and cases providing students with the necessary link between theoretical concepts and their real-world applications. Fifty-three cases appear at the end of chapters to provide students with the necessary link between theoretical concepts and their real- world applications. The emphasis is on the application of techniques by management decision making. The textbook comes with a CD-ROM that includes data files and answers to selected exercises and a dedicated website