What the customer wants you to know
how everybody needs to think differently about sales
- ISBN: 9781591841654
- Editorial: Portfolio
- Fecha de la edición: 2008
- Lugar de la edición: New York. Estados Unidos de Norteamérica
- Encuadernación: Cartoné
- Medidas: 21 cm
- Nº Pág.: 173
- Idiomas: Inglés
Papel: Cartoné
26,32 €
Sin Stock. Disponible en 5/6 semanas.
This book defines a new approach to selling - which Charan calls value creation selling - that while radical is nonetheless pracitcal. VCS has been battle-tested in companies in a variety of industries, such as Unifi, Mead-Westvaco, and Thomson Financial.
