Logotipo librería Marcial Pons

What is international business?

  • ISBN: 9781403911247
  • Editorial: Palgrave MacMillan
  • Lugar de la edición: Hampshire. Reino Unido
  • Encuadernación: Cartoné
  • Medidas: 23 cm
  • Nº Pág.: 195
  • Idiomas: Inglés

Papel: Cartoné
89,54 €
Sin Stock. Disponible en 5/6 semanas.


What is international Business? Is the international business research agenda running out of steam? These and other key questions are answered in this influential book which points to a definitive statement on International Business. Bringing together a variety of different perspectives, this book is a collection of the latest thinking from eminent scholars on the question of international business. ÍNDICE: Introduction; P.Buckley Visions of International Business; M.Casson Technological Determinism, Globalization and the Multinational Firm; S.J.Kobrin Of Beauty Finding the Relevant Beast: The Field of International Business and the Dialogue of Fact and Theory; B.Kogut Defining International Business through Its Research; D.P.Sullivan & J.D.Daniels The Institutional Environment for International Business; W.J.Henisz Regional Multinationals: The New Research Agenda; A.M.Rugman & A.Verbeke What is International Business? An Economic Historian's View; M.Wilkins What is International Business? A Sociologist's View; E.Westney Epilogue: International Ed. Peter J. Buckley


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