Logotipo librería Marcial Pons
We know what you want

We know what you want
how they change your mind

  • ISBN: 9781932857054
  • Editorial: Powerhouse Books
  • Lugar de la edición: New York. Estados Unidos de Norteamérica
  • Encuadernación: Rústica
  • Medidas: 19 cm
  • Nº Pág.: 191
  • Idiomas: Inglés

Papel: Rústica
23,49 €
Sin Stock. Disponible en 5/6 semanas.


This book reveals the current tactics that corporations and governments are using to make secret approaches in five major areas of our lives: The Retail Zone The Personal Zone The Event Zone The Media Zone The Virtual Zone For the first time, this illustrated guide presents the full range of techniques that are being used in the battle of your mind - bringing together research from hundreds of different sources. Inspired by the popular book Coercion by Douglas Rushkoff, this book presents key ideas and case examples in a practical, easy-to-follow, illustrated format. Rushkoff himself contributes the Introduction.


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