Logotipo librería Marcial Pons
The management of consumer credit

The management of consumer credit
theory and practice

  • ISBN: 9780230238305
  • Editorial: Palgrave MacMillan
  • Lugar de la edición: Hampshire. Reino Unido
  • Edición número: 2nd ed
  • Encuadernación: Cartoné
  • Medidas: 23 cm
  • Nº Pág.: 280
  • Idiomas: Inglés

Papel: Cartoné
93,75 €
Sin Stock. Envío en 2/3 semanas.

Resumen

This revised and updated second edition of Management of Consumer Credit explains the methods used by financial services organizations to manage their consumer credit portfolios for products such as credit cards, personal loans and retail credit agreements. Using non-technical language, the book is suitable for anyone who wishes to know more about the processes involved in the granting and management of consumer credit. It covers the theory underpinning credit management and the practices real world organizations use to deliver their products and services to consumers. Topics include: organizational structures, direct and database marketing, campaign management, customer acquisition, customer management, debt collection, ethics, legal issues, credit reference agencies, call centre operation and the VISA/MasterCard networks. Written from an international perspective, the book gives an insight into the world of credit management combining both academic and practitioner viewpoints. This new edition includes: / Developments following the credit crunch of 2008/9 / Extended chapters on credit scoring and credit management. / New chapters on Capital Requirements and BASEL II, and scorecard and portfolio monitoring

Resumen

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