Logotipo librería Marcial Pons
The invincible company

The invincible company
Strategyzer

  • ISBN: 9781119523963
  • Editorial: John Wiley & Sons, Inc.
  • Lugar de la edición: Chichester. Reino Unido
  • Encuadernación: Rústica
  • Medidas: 23 cm
  • Nº Pág.: 400
  • Idiomas: Inglés

Papel: Rústica
34,70 €
Stock en librerías. Envío en 24/48 horas

Resumen

'The Invincible Company' explains what every organisation can learn from the business models of the world's most exciting companies. The book explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models - and the ability to improve existing business models while consistently launching new ones. The book presents practical tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, the book explains how to constantly stay ahead of your competition.

Resumen

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