The business environment
- ISBN: 9780273678274
- Editorial: Prentice Hall
- Fecha de la edición: 2003
- Lugar de la edición: Essex. Reino Unido
- Edición número: 4th ed
- Encuadernación: Rústica
- Medidas: 27 cm
- Nº Pág.: 510
- Idiomas: Inglés
The Business Environment examines the external influences on business organisations. It is designed specifically for students taking a first module on a business or business-related degree, HND, MBA or professional course. 'The Business Environment is used as the cornerstone book for our business module. It is an ideal reference text that sympathetically introduces students to the business environment. It is useful not only for those who have some knowledge of business but also for those new to the subject, and can be used throughout their three years of study.# INDICE Part One INTRODUCTION 1. Business organisations: the internal environment 2. Business organisations: the external environment 3. The political environment 4. The macroeconomic environment 5. People, technology and natural resources 6. The legal environment 7. Legal structures 8. Size structure of firms 9. Industrial structure 10. Government and business 11. The market business 12. Market structure 13. International structures 14. Governments and markets 15. The technical environment: e-business 16. Corporate responsibility and the environment 17. Monitoring change Glossary
