The A-Z of management concepts and models
- ISBN: 9781854183859
- Editorial: Thorogood Publishing Ltd.
- Fecha de la edición: 2005
- Lugar de la edición: London. Reino Unido
- Encuadernación: Cartoné
- Medidas: 23 cm
- Nº Pág.: 419
- Idiomas: Inglés
Papel: Cartoné
56,38 €
50,74 €
Stock en librería. Envío en 24/48 horas
An A to Z of all the essential concepts and models applied in business and management, from Balanced scorecard and the Boston matrix to Experience curve, Kaizen, McKinsey's 7S model, Market analysis, Porter's generic strategies, Relative cost position, Sustainable development to Yield management and Zero-based planning. A superb and comprehensive source of reference for professionals in all sectors of business and MBA students.