Logotipo librería Marcial Pons
Red wired

Red wired
China's internet revolution

  • ISBN: 9780462099675
  • Editorial: Marshall Cavendish
  • Lugar de la edición: London. Reino Unido
  • Encuadernación: Rústica
  • Medidas: 23 cm
  • Nº Pág.: 241
  • Idiomas: Inglés

Papel: Rústica
30,75 €
Sin Stock. Envío en 2/3 semanas.

Resumen

China now contains over 250 million Internet users, the largest in the world, and growing. Fortunes have been made, but more importantly, society and business are being transformed along the unique lines of Chinese Internet development. This will substantially affect the business and political character of the fastest growing economic power in the world. Red Wired takes a fascinating inside look at how China has adopted the Internet at rapid pace. Through unique access to the key players in China#s Internet revolution, the authors offer a new perspective on the growth of this superpower and the role that technology has played. Moreover, they offer business lessons from Internet companies which succeeded in this most complex and unique of markets.

Resumen

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