Logotipo librería Marcial Pons

Operations, stretegy, and technology
pursuing the competitive edge

  • ISBN: 9780471655794
  • Editorial: John Wiley & Sons Limited
  • Lugar de la edición: Hoboken. None
  • Encuadernación: Cartoné
  • Medidas: 23 cm
  • Nº Pág.: 369
  • Idiomas: Inglés

Papel: Cartoné
39,90 €
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Resumen

Hayes is a founder of the Operations Strategy field, and all four authors are on the Harvard Business School faculty. In Operations, Strategy, and Technology: Pursuing the Competitive Edge--the long- awaited follow-up to the highly successful classic, Restoring Our Competitive Edge--Bob Hayes, Gary Pisano, Dave Upton, and Steve Wheelwright take a fresh look at the foundations of corporate success. This book addresses the basic principles that guide the development of a powerful operations organization, and describes how a company's operating and technological resources can be applied to create a sustainable competitive advantage in today's "new" (global and IT- intensive) economy. Achieving a competitive advantage through superior operations is what the authors refer to as the "operations edge."

Resumen

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