Now in a fully expanded and updated third edition, Mind Your Manners contains fifteen chapters to include all the countries#from the Baltics to the Balkans#applying for membership to the European Union, the world#s biggest global market. This new edition covers thirty-three different business cultures from Russia to the United States, Norway to Switzerland, and Finland to Turkey. Mind Your Manners explores Europe#s extraordinary political, economic and social changes and their effect on the way we work together. New chapters on diversity, change, body language and negotiation identify the key elements that shape the business and cultural environment of the continent. Based on interviews, surveys and workshops with over a thousand managers (of fifty nationalities) who were willing to share their experiences of working across cultures, with cultural diversity, this practical guide is for those who intend to succeed in the new European Union.