Logotipo librería Marcial Pons
International business

International business
theory and practice

  • ISBN: 9780765617804
  • Editorial: M.E. Sharpe Inc. Publishers
  • Lugar de la edición: London. Reino Unido
  • Edición número: 2nd ed
  • Encuadernación: Cartoné
  • Medidas: 26 cm
  • Nº Pág.: 537
  • Idiomas: Inglés

Papel: Cartoné
141,46 €
Sin Stock. Disponible en 5/6 semanas.

Resumen

The new and updated edition of this widely-used textbook is equally useful for undergraduate and graduate students of international business. Its student-friendly format, detailed coverage of classic and timely topics, and extensive use of case studies make it widely adaptable for different level courses, as well as for educators who prefer either a case study or lecture approach. This edition features new coverage of the Asian financial crisis and the European Union. Its treatment of such topics as foreign exchange, international trade policy, and economic development introduces students to techniques for analyzing national economies that are not covered in many competing texts. Ethical and environmental issues are also covered in detail, and all case studies, tables and figures have been thoroughly revised and updated. Each chapter includes a short case study, while longer, more complex case studies conclude the text. Each chapter also features learning objectives, discussion questions, and references, and an online Instructor's Manual with PowerPoint materials is also available to professors who adopt the text.

Auts. Riad A. Ajami...[et.al]

Resumen

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