Logotipo librería Marcial Pons
Gamechangers

Gamechangers
creating innovative strategies for business and brands

  • ISBN: 9781118956977
  • Editorial: John Wiley & Sons, Inc.
  • Lugar de la edición: London. Reino Unido
  • Encuadernación: Rústica
  • Medidas: 22 cm
  • Nº Pág.: 305
  • Idiomas: Inglés

Papel: Rústica
45,10 €
Sin Stock. Disponible en 5/6 semanas.

Resumen

Shake up and redefine the market by changing your game!
Gamechangers are brands that have turned the world of business upside down. They win through ambition and innovation rather than legacy and scale, out-thinking the competition, focusing on the growth markets, and embracing technology in more human ways.
Gamechangers provides you with the tools to help you generate innovative ideas that will set you apart as a gamechanger. Its detailed case studies will inspire you by exploring extraordinary next generation brands who are changing the game...and winning.
Gamechangers is a highly practical book packed with smart "tools" and accompanied by a digital platform, the Gamechanger Studio, to help you apply and implement the best game-changing ideas from around the world into your own business.
Gamechangers offers guidance on: * Thinking smarter and acting faster * Embracing the new tricks of business * Understanding how gamechangers dream and disrupt * Delivering practical results and winning.

Resumen

Utilizamos cookies propias y de terceros para mejorar nuestros servicios y facilitar la navegación. Si continúa navegando consideramos que acepta su uso.

aceptar más información