Customers are people
the human touch
- ISBN: 9780470848890
- Editorial: John Wiley & Sons Limited
- Fecha de la edición: 2002
- Lugar de la edición: Chichester. Reino Unido
- Encuadernación: Cartoné
- Medidas: 23 cm
- Nº Pág.: 313
- Idiomas: Inglés
Papel: Cartoné
40,46 €
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"70% de nuestras decisiones de compra se basan en cómo somos tratados como personas" Table of Contents: -Customers as People. -Leading the Human Firm. -Acknowledging Customers. -Treating Customers with Respect. -Building Trust with Customers. -Communication Humanly with Customers. -Human Torch as a Series of Interactions. -Human Torch as a Process. -Implementing Technology to Humanize (Not Dehumanize). -Conclusion - Releasing your Business's Humanity. -Index.