Business models for dummies
- ISBN: 9781118547618
- Editorial: John Wiley & Sons, Inc.
- Fecha de la edición: 2013
- Lugar de la edición: New York. Estados Unidos de Norteamérica
- Encuadernación: Rústica
- Medidas: 23 cm
- Nº Pág.: 359
- Idiomas: Inglés
Write a business model? Easy.
Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more.
Shows you how to define the purpose of a business and its profitability to customers
Serves as a thorough guide to business modeling techniques
Helps to ensure that your business has the very best business model possible
If you need to update a business model due to changes in the market or maturation of your company,Business Models For Dummies has you covered.