Logotipo librería Marcial Pons
Advantage

Advantage
how american innovation can overcome the asian challenge

  • ISBN: 9780393068788
  • Editorial: W.W. Norton & Company Ltd.
  • Lugar de la edición: New York. Estados Unidos de Norteamérica
  • Encuadernación: Cartoné
  • Medidas: 24 cm
  • Nº Pág.: 288
  • Idiomas: Inglés

Papel: Cartoné
27,90 €
Stock en librería. Envío en 24/48 horas

Resumen

The emergence of India and China as economic powers has called into question the ability of the United States to compete and to maintain its technological lead. Advantage sorts out the challenges the US faces and focuses on what drives innovation, what constrains it and what advantages the US has. In this contrarian analysis, Adam Segal, an expert on technology and foreign policy, makes the compelling case for the crucial role of the "software" of innovation. By strengthening its politics, social relations and institutions that move ideas from the lab to the marketplace, the US can play to its greatest economic strengths and preserve its position as a global power. With up-to-the-minute economic and political data, this is a resounding call to tie innovation to larger social goals in an age of global science and technology.

Resumen

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