Logotipo librería Marcial Pons
The strategy-focused organization

The strategy-focused organization
how balanced scorecard companies thrive in the new business environment

  • ISBN: 9781578512508
  • Editorial: Harvard Business School Press
  • Lugar de la edición: Boston. Estados Unidos de Norteamérica
  • Encuadernación: Cartoné
  • Medidas: 25 cm
  • Nº Pág.: 416
  • Idiomas: Inglés

Papel: Cartoné
41,35 €
Sin Stock. Disponible en 5/6 semanas.


The "Strategy-Focused Organisation" looks at the concept of 'The Balanced Scorecard', a movement that is now used in more than 200 organizations. Kaplan and Norton, the originators of the ideas, describe how certain organizations have developed a set of strategic operating procedures and philosophies to meet the demands of a new business environment. This is the authoritative source on a new approach to management that provides a vehicle to translate an organization's strategy into a language that can be understood and acted upon from the bottom-up, not the top-down. The authors take the ideas to the next level, showing how the BSC is the centerpiece of creating strategy- focused organizations. They offer many rich case studies and, by extension, tools for managers involved in BSC-related activities. The book shows managers how to shape their organizations to meet the challenges and reap the rewards of this new competitive era.


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