Logotipo librería Marcial Pons
The mind of the customer

The mind of the customer
how great companies like UPS, Lexus and Nokia have reinventes the sales process to accelerate their Customers´ success

  • ISBN: 9780071470278
  • Editorial: McGraw-Hill Publishing Co.
  • Lugar de la edición: New York. None
  • Encuadernación: Cartoné
  • Medidas: 23 cm
  • Nº Pág.: 242
  • Idiomas: Inglés

Papel: Cartoné
38,37 €
Sin Stock. Disponible en 5/6 semanas.


Reinvent the Sales Process in Your Own Organization 'Today's sales professionals have to find a way to contribute to their customers' ability to satisfy their own customers and achieve their critical business goals.' --Dale Hayes, Vice President of Sales, UPS 'The old world of buying them a scotch and having a great dinner is not enough.... The speed of change, the availability of information to your customers, and aggressive global competition has produced a new playing field.' --Rick Cheatham, Sales Director, Information Processing & Systems Division, Avery Dennison. Let the world's best sales forces show you a new way of selling that redefines success. Today's competitive edge belongs to the salespeople who deeply understand their customers' businesses and who accelerate the rate at which their customers realize tangible business results.


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