The great diruption
how business is coping with turbulent times
- ISBN: 9781610395076
- Editorial: PublicAffairs
- Fecha de la edición: 2015
- Lugar de la edición: New York. Estados Unidos de Norteamérica
- Encuadernación: Rústica
- Medidas: 21 cm
- Nº Pág.: 283
- Idiomas: Inglés
The Great Disruption is a collection drawn from Adrian Wooldridge's influential Schumpeter columns in The Economist addressing the causes and profound consequences of the unprecedented disruption of business over the past five years.
The Great Disruption has many causes. The internet is spreading faster than any previous technology. Emerging markets are challenging the west’s dominance of innovation as well as manufacturing. Clever management techniques such as “frugal innovation” are forcing companies to rethink pricing. Robots are advancing from the factory floor into the service sector. But these developments are all combining together to shake business life—and indeed life in general—to its foundations.
The Great Disruption is producing a new class of winners, many of whom are still unfamiliar: Asian has more female billionaires and CEOs than Europe, for example. It is also producing a growing class of losers: old-fashioned universities that want to continue to operate in the world of talk and chalk; companies that refuse to acknowledge that competition is now at warp speed; and business people who think that we still live in the world of company man. It is forcing everybody to adapt or die: workers realise that they will have to jump from job to job—and indeed from career to career—and institutions realise that they need to remain adaptable and flexible.