In the aftermath of the September 11 terrorist attacks, President George W. Bush and his administration offered a 'political fundamentalism' that capitalized upon the fear felt by many Americans. Political fundamentalism is the adaptation of a conservative religious worldview, via strategic language choices and communication approaches, into a policy agenda that feels political rather than religious. These communications dominated public discourse and public opinion for months on end and came at a significant cost for democracy. In particular, the administration closed off a substantive societal - and international - conversation about the meaning of the terrorist attacks and the direction of the nation by consistently: showing antipathy toward complex conceptions of reality; framing calls for immediate action on administration policies as part of the nation's 'calling' and 'mission' against terrorism; issuing declarations about the will of God for America and the values of freedom and liberty; and demonstrating an intolerance for dissent. The administration had help spreading its messages.