Organizational knowledge and technology

an action-oriented perspective on organization and information systems

This book attempts to make sense of a new area of integrated study, namely information systems and information technology (IS/IT) and the organization. It also aims to bring this mix into the broader theme of complexity as applied to organization and management and draw ...

Managing strategic innovation and change

a collection of readings

Ilustraciones de la aplicación de las tecnologías de información en la empresa española

Systems modelling

theory and practice

Systems Modelling: Theory and Practice brings together some of the leading minds in the fields of Systems Modelling and Operational Research, to produce a book which addresses issues that are of both practical importance and theoretical significance. This union of the theory and practice of ...

Managing customer relationships

a strategic framework

Praise for Managing Customer Relationships A Strategic Framework "Peppers and Rogers do a beautiful job of integrating actionable frameworks, the thinking of other leaders in the field, and best practices from leading-edge companies." Dr. Hugh J. Watson, C. Herman and Mary Virginia Terry Chair of ...

From business strategy to IT action

right decisions for a better bottom line

From Business Strategy to IT Action gives companies of all sizes the tools to effectively link IT to business strategy and produce effective, actionable strategies for bottom-line results. The authors present CEOs, CFOs, CIOs, and IT managers with a powerful and accessible resource packed with ...

Performance management

finding the missing pieces (to close the intelligence gap)

" We are witnessing a convergence among advanced management concepts and practices. Performance management is a means to pull it all together, to understand the strengths and limitations of each management practice and leverage it for competitive advantage. Cokins# book walks us through all this in ...

Computer simulation in management

The fourth edition of this book reflects its continued popularity and standing in the field. It provides a clear guide to the role of modelling and the computer simulation methods used in management science. Readers will find an in-depth coverage of the modelling, computing and ...

Comunicación, archivo de la información y operatoria de teclados

Estrategia y gestión de la información corporativa

los retos de gestión en una economía en red

El primer módulo está dirigido a comprender el impacto de la Tecnología de la Información en las industrias y los mercados, y las oportunidades de alterar la estructura mercado/industria, el poder y las relaciones. El segundo módulo se centra en el entorno de la ...

Database management systems

designing and building business applications

Seguridad de la información

expectativas, riesgos y técnicas de protección

La seguridad es crítica para el desarrollo de la sociedad de la información. Un campo tan complejo y en constante evolución tecnológica supone un reto enorme para el éxito de cualquier usuario, empresario o profesional que usa o gestiona sistemas de información. Esta obra cubre ...

Managing Data with Excel

Even experienced Excel users have never learned how to manage data efficiently, and there are few books that provide this information for people who use Excel to do their jobs. Within Excel, efficient management includes designing the layout of data on the worksheet and knowing ...

El cuadro de mando en acción

equilibrando estrategia y control

En la última década el concepto de cuadro de mando integra ha atraído la atención en todo el mundo, siendo adoptado de forma amplia y entusiasta por muchas empresas como modo de asegurar que las estrategias planificadas se llevan a cabo. Sin embargo, en su ...

Informática aplicada a la gestión de empresa

Administración de recursos en unidades informativas

El control de gestión en las empresas constructoras

Rating management's effectiveness

with case studies in telecommunications

This book explains why and how management's effectiveness makes the difference between success and failure, in any organization. Based on extensive research in the US, UK, Germany, France, Italy and Switzerland, the author outlines how to be effective, what happens in cases of ineffectiveness ...

Technology and human capital in historical perspective

One theme of this volume is whether the complementarity between technology and human capital is a recent phenomenon, or whether it can be traced through history. Different approaches to human capital as well as technology are applied, and besides historical surveys are total factor productivity ...

Seguridad informática para empresas y particulares

La informática ha pasado a formar parte de la actividad cotidiana de empresas y particulares. Los ordenadores almacenan información, la procesan y la transmiten a través de redes, abriendo nuevas posibilidades de ocio y de negocio. Cuanto mayor es el valor de la información gestionada ...