Microeconomía

Díptico plastificado. Esta guía abarca temas tales como la demanda y la oferta, el equilibrio competitivo, la teoría del consumidor, teoría del productor, los costos de producción, y estructuras de mercado, entre otros. Es muy útil para estudiantes y profesionales de diversas disciplinas. Esta guía ...

Cambio tecnológico e innovación en las empresas

Cambio Tecnológico e Innovación en las Empresas es una primera aproximación a los valores y al conocimiento más destacado en este ámbito. Su contenido se conforma en cinco partes. La primera se interesa en mostrar los elementos conceptuales más notables en los que se sustenta ...

Influencia del género en los recursos y resultados de las pequeñas empresas

INDICE:Introducción a la perspectiva de género. Perspectivas teóricas base de la investigación. Propuesta del módulo e hipótesis. Metodología. Resultados.

The Firm as an entity

implications for economics, accounting and the Law

The book enhances current economic understanding of the firm as an institution and an organization, looking beyond the narrow boundaries of neoclassical economics to an interdisciplinary approach based on accounting and law as well as economics itself. It represents a first synthesis of the authors ...

Economía, mercados y conducta

Esta obra pretende introducir al lector en el conocimiento de los principales conceptos económicos mediante una metodología basada principalmente en la interactividad y en el aprendizaje progresivo de los conceptos a partir de la implantación de algunos laberintos de acción; es decir, de técnicas que ...

Managing network resources

alliances, affiliations, and others relational assets

Today's firms are increasingly embedded in networks of alliances and other ties that influence their behavior and performance. In this, his first book on the subject, Ranjay Gulati examines the 'network resources' that arise from these ties, how successful firms manage these, and how ...

Handbook of procurement

How can organizations ensure that they can get best value for money in their procurement decisions? How can they stimulate innovations from their dedicated suppliers? With contributions from leading academics and professionals, this handbook offers expert guidance on the fundamental aspects of successful procurement design ...

Aggregation, efficiency, and measurement

Economists have long studied the efficiency of firms, industries, and entire economies. This volume brings together leading scholars to make connections between efficiency and a number of diverse areas of current interest to economists, including an examination of the efficiency of tax systems across generations ...

The economics of small firms

an introduction

Student-friendly in style and international in scope and relevance, this book provides an accessible introduction to the economics of small business for those with little knowledge of economics. Economics, alongside other disciplines and interacting with them, has some important insights to offer and it is ...

Information economics

This new text book by Urs Birchler and Monika Butler is an introduction to the study of how information affects economic relations. The authors provide a narrative treatment of the more formal concepts of Information Economics, using easy to understand and lively illustrations from film ...

Economics, strategy and the firm

What is a firm? Why do some firms succeed while other firms fail? How do firms behave in competitive markets? Why do governments regulate firm behaviour, and how do they do it? Paul Cashian's Economics, Strategy and the Firm brings together microeconomic theory, transaction ...

Pasatiempos de introducción a la microeconomía

Se trata ésta de una obra entretenida que resultará útil a cualquier estudiante que se inicie en el aprendizaje de asignaturas de introducción a la economía, sean de carreras técnicas o no, o incluso a estudiantes de enseñanzas medias.

Measuring entrepreneurship

building a statical system

This volume provides a comprehensive review of the theoretical concepts and empirical models of entrepreneurship from a non-conventional perspective. Its main purpose is to contribute to the design of an efficient system of indicators of entrepreneurship and competitiveness. The existence of a gap between the ...

The tyranny of the market

why you can't always get what you want

Economists have long counseled reliance on markets rather than on government to decide a wide range of questions, in part because allocation through voting can give rise to a "tyranny of the majority." Markets, by contrast, are believed to make products available to suit any ...

Multinational enterprise and economic analysis

The third edition of Multinational Enterprise and Economic Analysis surveys the contributions that economic analysis has made to our understanding of why multinational enterprises exist and what consequences they have for the workings of the national and international economies. It shows how economic analysis can ...

Fracaso empresarial

características y tipos

Los modelos de fracaso empresarial han sido poco empleados por mostrar una gran inestabilidad y una tasa de éxito inadecuada en muestras diferentes a las utilizadas para su estimación. Estas deficiencias se han justificado por: a) la manipulan de la información contable (más frecuente en ...

Los procesos de concentración empresarial

una visión económico-social

INDICE: Un contexto proclive a la expansión. Fusiones y adquisiciones: ¿éxito o fracaso?. Fusiones y adquisiciones: estudio empírico en el mercado español. Análisis social de las fusiones y adquisiciones.

Information rules

a strategic guide to the network economy

Information Goods - from movies and music to software code and stock quotes - have supplanted industrial goods as the key drivers of world markets. Confronted by this New Economy, many instinctively react by searching for a corresponding New Economics to guide their business decisions. Executives charged ...

The economics of sports broadcasting

Sports now constitute one of the most valuable forms of broadcast entertainment in today's lucrative international market. This new textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governing sports broadcasting means that the financial economy of this area has ...

Concurrence pour le marché et concurrence dans le marché

L'essai de Chadwick (1800-1890), intitulé Effets de quelques principes de législation et d'administration en Europe : de la concurrence pour le marché, comparée à la concurrence dans le marché, porte sur la gestion des services d'intérêt général. En tant que réformateur social, l ...